How to improve yahoo rankings

While most people are thriving hard to get traffic from google, some of them, who have drived their traffic from google, will be focusing on driving traffic from yahoo. This is the obvious trend, as yahoo is the second most widely used search engine. The problem comes when keywords which rank well in google, may not rank well for yahoo.

Some experts say that, if you try to focus on google rankings, then automatically all other rankings will tend to improve. In some cases this would be true but this is not the case always, as all search engines are not using the same algorithm as google in indexing webpages, you always need to find out the alternate ways to rank the websites on search engines.

Obviously the search algorithm of yahoo is also completely different from google. Also indexing of websites is also too slow, when compared with google. This makes people a lit difficult in ranking websites in yahoo. Ranking in yahoo is important, if you are focussing on driving more organic traffic to your website. The most important thing is to understand on what basis yahoo ranks their sites.

One of the research which I have found is that, yahoo gives more importance for meta tags, meta title, meta description and keywords when compared with google. Also it is important for you to get a backlink from a high page rank website. Besides this you also need to focus on using keywords, which would be key to rank on any search engine.

In addition to this do focus on traditional ways of web masters, such as the press release submissions, article submissions etc.. which helps in getting good rankings on search engines, including yahoo. Also try to get both dofollow and nofollow links, as both help in getting good rankings in yahoo. Yahoo answers as well, will drive more traffic to your sites.